Business & Tech: A Communication Guide
Regular Session
Development teams and business decision makers frequently conflict. Business people don’t always understand that without software, their companies wouldn’t make money. Developers don’t always realize that solving a problem requires more than the latest framework. Each group has different priorities. This session is designed to help technical teams reconcile those priorities. You will learn to identify the values you share with the business and how to communicate with those shared values in mind. You’ll also learn how to apply different communication styles when discussing technical solutions with the business. By finding a shared set of values and a shared language, you’ll create solutions that have business and technology working in harmony.